Exhibit 1: Social media
Reporters for The Citizens' Voice have embraced social media tools to report news, and the medium became an invaluable resource as the river began to rise. The newspaper's primary account, @CitizensVoice, tweeted more than 300 updates over the course of the flood. Some residents relied on the newspaper's vital social media presence, and lauded reporters for answering questions and being first with new information. Click the images below to see examples.
Exhibit 2: Information central
In addition to the newspaper's social media efforts, the community came to rely upon citizensvoice.com for constant updates. Reporters in the field and editors taking refuge at a hotel outside the evacuation area updated the homepage countless times. Often, the newspaper transformed articles into live blogs with the latest news on top. Click the links below to visit the website and read the stories.
Exhibit 3: Broadcasting live
Citizens' Voice reporters took to the airwaves to update residents on the delicate status of the levee system and provide information on the day's events.
Exhibits 4-10: Community resource
The Citizens' Voice delivered the print edition free of charge to evacuation centers throughout Luzerne County. The newspapers provided the latest news and a special "What you need to know" section that included information on evacuation centers, road closings and recovery strategies for the roughly 75,000 evacuees and the countless affected. Click the front pages below to read the complete coverage from Sept. 9, 2011, through Sept. 14, 2011.
Supplemental: Giving back
Since the flood, The Citizens' Voice has held a concert and published a special section to help raise more than $300,000 for the Red Cross Disaster Relief Fund. Click on the front page below to read the special section that chronicles the full drama of the flood, from hesitant worry to full-fledged response and recovery.
Tweets from @CitizensVoice
Many of the newspaper's followers asked questions, and reporters put in a lot of time getting them answers. Here are two of the many who thanked us for the effort:
Can't get tv to work right. Thank goodness for twitter and @CitizensVoice for updates!
Posts from facebook.com/CitizensVoice
The Citizens' Voice Facebook wall became a community resource. Many people posted questions and relied on the paper for answers and updates.